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Alberta Chapter Events

The Social Buzz

Date: Friday, October 16, 2009
Time: 11:30 AM
Type: Seminar
Speakers:
Crackers Promotional Products Inc.

This event is proudly sponsored by Cracker Promotional Products Inc. Crackers is a distributor of promotional products, recognition and safety awards, tradeshow items and employee incentives. Visit them at wwww.crackers.ca for more information.

Doug Lacombe
President, communicatto

Doug has over 20 years sales and marketing management experience. After graduating with a B.A. in psychology from the University of Saskatchewan, Doug started work at Saskatoon’s daily newspaper, The StarPhoenix. In 1995, after six years of successful sales performance in circulation and advertising, Doug pioneered the web publishing efforts of The StarPhoenix. He simultaneously pursued a Master’s Degree in Business Administration, graduating in 1999.

Convocation was the catalyst to pursue a new career in the newspaper software business, resulting in a whirlwind year of international newspaper web publishing consulting at net-linx Publishing Solutions (now Miles 33).

Returning to Canada in 2001, Doug joined TELUS Mobility and was responsible for product marketing of wireless data and voice solutions for enterprise class clients, including such things as TELUS’ first BlackBerry offering and the launch of the 1X network (TELUS’ initial move towards 3G).

In 2004 the siren song of the deadline and the lure of the news business drew Doug into the newswire industry, to Canada Newswire (now known as CNW Group), where by 2007 he rose to the position of Vice-President Western Canada.

In 2009 Doug formed his own company, communicatto that helps companies integrate traditional and digital PR and marketing. communicatto bridges the gap between social media and more traditional forms of communication.
Ryan Lejbak
Ryan Lejbak
CEO & Co-Founder, ZU Communications

Ryan champions zu's exploration of advancing interactive technology. With his enthusiasm for charting new territory and his steadfast moral compass, Ryan is always demonstrating that being a techno-junkie doesn't have to come at the expense of the environment, community involvement or just treating people really well.

Ryan co-founded zu with Tony Zuck in 1995. He has demonstrated superior thought-leadership in the industry as a guest speaker across Canada and the US on social media, Internet marketing, Investor Relations and other hot topics. He uses a Mac, is the film editor for the Huskie football team and saves orca whales in his spare time.

Description:

CIRI Alberta's first interactive lunch proudly sponsored by Crackers Promotional Products Inc - What's All the Social Media Buzz About?

Get your hands dirty: Have you attended social media sessions in the past and left wanting more? Well this is your chance to get more!

Roll up your sleeves and dig in to this practical, hands-on, session where you will learn how to negotiate through the many options of Social Media.

  • how to create a blog
  • how to communicate your organization’s messages using Social Media
  • how to Tweet or Flikr

You will actually BUILD a blog of your own!

BYOL (bring your own laptop) and join media, marketing, and web publishing veteran Doug Lacombe, President of communicatto, and the expert hands-on team from Zu.Com as they take you safely through this new frontier!

There are two components to this workshop. You can join us for lunch only and hear from Doug on the Do’s and Don’t and In’s and Out’s of Social Media; or you can stick around till 3:00 and have a little interactive fun where Zu will lead you safely through the seemingly murky waters of social media sites on your own laptop.

Join us at our first hand-on social media session as we de-mystify demystify social media and empower you as a communications professional. To maximize learning and one-on-one support this class has a limited number of spaces. Mark the date on your calendar. Registration details will be available soon.

This event is sponsored by Cracker Promotional Products Inc. Crackers is a distributor of promotional products, recognition and safety awards, tradeshow items and employee incentives. Visit them at wwww.crackers.ca for more information.

Location:

Kahanoff Centre
200, 1202 Centre Street S.E.
Calgary, AB T2G 5A5

Registration
11:30 a.m. - 11:45 a.m.

Lunch
11:45 a.m. - 1:15 p.m.

Interactive Session
1:15 p.m. - 3:15 p.m.

Cost to register for this event:
Alberta Chapter Member Price: $20.00 + tax
Others Price: $40.00 + tax
Cancellation Policy:

All cancellations must be received in writing at least 48 hours prior to the event. Please notify CIRI at ciriab@ciri.org in writing of any changes.

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